the a2z Group » YouTube

20 Questions To Start a Social Media Discussion

admin — Fri, 04 Dec 2009 15:15:47 +0000

Let’s make something clear: you can be the person that starts asking the questions and initiating the conversations that move social media forward. You. Sitting right there. Yes, you.

via Social Media Today | 20 Questions To Start a Social Media Discussion .

Study shows women dominate on social networks

admin — Fri, 04 Dec 2009 15:14:10 +0000

Over the past two years there’s been a raft of research showing that women are increasingly more active than men in social media…for example last year there was the Rapleaf study showing that women tended to have more social network friends than men.

via Social Media Today | Study shows women dominate on social networks .

Five Social Media Predictions for 2010

admin — Fri, 04 Dec 2009 15:10:12 +0000

Augmented Reality (AR) is the ability to place computer-generated information, such as text and labels, on top of live real world data, such as video from a smart phone. Most AR applications in 2009 were quaint curiosities designed to demonstrate the AR concept. It took a lot of hacking and ingenuity to make these a reality since most consumer platforms lagged (but not by much) in features (think video finally coming to the iPhone) required for AR.

via Social Media Today | Five Social Media Predictions for 2010 .

The Anti-Social-Network Social Network – Bits Blog – NYTimes.com

admin — Fri, 04 Dec 2009 14:09:55 +0000

Facebook and LinkedIn are great for connecting with friends and business associates you already know. But what if you want to expand your social circle and meet new people?

via The Anti-Social-Network Social Network – Bits Blog – NYTimes.com.

Six Social Media Trends for 2010 – Conversation Starter – HarvardBusiness.org

admin — Fri, 06 Nov 2009 14:08:10 +0000

2009 we saw exponential growth of social media. According to Nielsen Online, Twitter alone grew 1,382% year-over-year in February, registering a total of just more than 7 million unique visitors in the US for the month.

via Six Social Media Trends for 2010 – Conversation Starter – HarvardBusiness.org.

Social Media: What’s Next? : Technology :: American Express OPEN Forum

admin — Fri, 06 Nov 2009 14:06:45 +0000

The rise of social media over the past few years has left several companies and platforms in a position to dictate the way in which we’ll use technology in the future. Between Facebook, MySpace, Twitter, LinkedIn and YouTube, there are hundreds of millions of users across what has become known as “the social web.”

via Social Media: What’s Next? : Technology :: American Express OPEN Forum.

How to Avoid Social Media Phishing Scams : Technology :: American Express OPEN Forum

admin — Mon, 19 Oct 2009 12:50:59 +0000

You’re likely familiar with e-mail phishing scams. Typically, these involve an email that looks to come from a name you know – like Microsoft, PayPal, or your bank – and then direct you to a website where you’re asked to “verify your account” or perform some other task that requires your username and password.

via How to Avoid Social Media Phishing Scams : Technology :: American Express OPEN Forum.

The Future of Social Media

admin — Tue, 18 Aug 2009 23:22:49 +0000

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Social-Media Marketing for Restaurants: 10 Tips – 6/5/2009 11:03:00 AM – Restaurants and Institutions

admin — Mon, 17 Aug 2009 21:59:16 +0000

Participation in social media demands more active planning than simply signing up for an account and then posting the details of today’s lunch specials or next month’s wine dinner. As with any branding initiative, it’s best to start with a thorough understanding of the strategy’s opportunities and potential pitfalls. To that end, R&I rounded up a team of experts to offer operators the following user’s guide to social media.

via Social-Media Marketing for Restaurants: 10 Tips – 6/5/2009 11:03:00 AM – Restaurants and Institutions.

YouTube 101 for Small Businesses

admin — Fri, 07 Aug 2009 13:12:26 +0000

YouTube is the number two most trafficked website on the Web for a reason… and that is that it’s fun and useful, and as you will find out, not just for kids and non business people. But the first thing you have to figure out as a small business person is the possibilities that YouTube can give to you.

via YouTube 101 for Small Businesses | Small Business Trends.

Getting The Most Out Of YouTube

admin — Fri, 07 Aug 2009 13:11:00 +0000

If you haven’t heard, the news regarding online video is good. Our friend Matt McGee informed us yesterday about the Pew Research Center report that found the number of adults watching online video has doubled since 2006. What does that mean? It means that now 2 out of every 3 adults online are spending time watching video. Those are some pretty convincing numbers.

via Getting The Most Out Of YouTube | Small Business Trends.

How One YouTube Sensation Spurs Entrepreneurs to Create Follow-On Videos | Small Business Trends

admin — Mon, 27 Jul 2009 14:01:22 +0000

Not long ago I wrote about the YouTube video sensation called “United Breaks Guitars.” It’s a creative customer complaint in the form of a music video by a professional musician against United Airlines. (See “YouTube: Where Customers Get the Last Word.”)

The interesting side note about this video is how it has set the stage for entrepreneurs pursuing business opportunities.

via How One YouTube Sensation Spurs Entrepreneurs to Create Follow-On Videos | Small Business Trends.
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Zoëtry Wellness & Spa Resorts Catches the Potential of Social Networks

admin — Fri, 17 Jul 2009 14:36:50 +0000

Zoëtry Wellness & Spa Resorts, Secrets Resorts & Spas and Dreams Resorts & Spas launched online marketing campaign comprised of a series of contests offered for online users on social media platforms including Facebook, Twitter, blogs and forums.

via Zoëtry Wellness & Spa Resorts Catches the Potential of Social Networks.
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When it comes to Social Networks, What’s In, What’s Out and What’s Next?

admin — Fri, 17 Jul 2009 14:35:59 +0000

Social networking isn’t just for teenagers anymore. Increasingly, clubs and resorts are getting into the act.

Phoenix’s Arizona Biltmore Resort & Spa, for instance, has a LinkedIn group, a Facebook page, and a Twitter feed. It also puts out updates and behind-the-scenes looks at events and offerings, via podcasts on iTunes and “vodcasts” on YouTube.

via When it comes to Social Networks, What’s In, What’s Out and What’s Next?.
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YouTube: Where Customers Get The Last Word | Small Business Trends

admin — Tue, 14 Jul 2009 03:07:17 +0000

Professional musician Dave Carroll spent months trying to get compensation from United Airlines to fix his $3,500 Taylor guitar after it was damaged by baggage handlers at O’Hare Airport. After getting the final “no” from United, he composed a 4-minute video called “United Breaks Guitars.”

via YouTube: Where Customers Get The Last Word | Small Business Trends.

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inSocialMedia.com

admin — Mon, 13 Jul 2009 12:53:30 +0000

22 Social Media Tips Under 140 Characters

Posted by Shane Gibson on July 5, 2009 at 3:20pm

My Independence Day Manifesto: Devil Inside, Devil Inside, Every Single One of Us the Devil Inside by John McElhenney

Posted by John McElhenney on July 5, 2009 at 12:30am — 7 Comments

Fighting Social Media Fatigue

Posted by Michael C. Dougherty on July 1, 2009 at 9:50am — 1 Comment

via inSocialMedia.com.

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Guest Pulse – Inside Social Media Marketing – Social Media 101

admin — Mon, 13 Jul 2009 04:06:44 +0000

Social Media is a wonderful communication channel through which you can maximize your sales and marketing efforts. Similar to an newspaper ad or store-front sign, it can attract more guests through message and placement. The difference is that social media is much more targeted and personal – enabling you to turn guests into advocates through word of mouth !

via Guest Pulse – Inside Social Media Marketing – Social Media 101.

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7 Reasons Why Companies Need A Social Web Presence | Blog of Mr. Tweet

admin — Mon, 13 Jul 2009 03:18:40 +0000

This is a guest posting by Nathan Egan. He is the Founder and Managing Partner of the Freesource Agency, LLC. Prior to starting Freesource Agency, Nathan worked at LinkedIn and has wonderful insight into the world of social media networking. Follow Nathan on Twitter: @nathanegan.

via 7 Reasons Why Companies Need A Social Web Presence | Blog of Mr. Tweet.

5 Things Small Businesses Can Learn From Big Business Social Media Campaigns

admin — Sat, 11 Jul 2009 13:37:45 +0000

via OPEN Forum by American Express OPEN | 5 Things Small Businesses Can Learn From Big Business Social Media Campaigns.

5 Things Small Businesses Can Learn From Big Business Social Media Campaigns

admin — Fri, 10 Jul 2009 12:38:55 +0000

You don’t need to look far to find big brands using social media. From Coke to Rubbermaid to Chick-fil-A, corporate America is jumping onto sites like Twitter, Facebook, and YouTube to communicate and interact with customers. In doing so, they’ve exposed both good and bad strategies for implementing social media, teaching us all lessons that are applicable to multi-national corporations and one-man shops alike. Here are a few key takeaways from recent experiments in social media.

via OPEN Forum by American Express OPEN | 5 Things Small Businesses Can Learn From Big Business Social Media Campaigns.

Is Your Company Thinking that Social Media is a Job?

admin — Fri, 10 Jul 2009 02:26:42 +0000

I’m asking because technically, it really isn’t.

Let’s take a step back and think about the strong word in the term social media. We’ve had all kind of media for ages – print, then the novelty of radio, then video that supposedly killed the radio stars (they also said that sound in movies would never take off, oh my), then the Web.

via Is Your Company Thinking that Social Media is a Job? .

3+ Ways to Measure the Impact of Social Media on Search

admin — Fri, 10 Jul 2009 02:26:07 +0000

3+ Ways to Measure the Impact of Social Media on Search

by Ian Orekondy on 07/04/2009 05:05 3 comments , 1902 views

Categories: Search

Tags: hashtags

(How to Measure the Impact of Social Content (blog posts, Tweets, etc.) on Search Within Social Media and Social Networking Sites)

In this post, we’ll focus on how to measure the impact of Twitter, which reached about 22 million people in May.

via 3+ Ways to Measure the Impact of Social Media on Search .

The “Must-Have” Tool Kit of Social Media Citizen

admin — Fri, 10 Jul 2009 02:24:17 +0000

Before starting the new cycle of posts discussing the startups’ which may affect the lives of Social Media Citizens, I decided to share this “Must-have” list of social media tools which have already found their place in our daily routines.

via The “Must-Have” Tool Kit of Social Media Citizen .

5 Reasons YouTube Should Be A Part of Your Social Marketing Strategy | Small Business Trends

admin — Mon, 06 Jul 2009 04:51:01 +0000

With all the press and buzz about Facebook, Twitter, and other social networks, one site not commonly known as a social networking site has emerged as just that. With recent social features (and new ones coming with regularity) YouTube is quickly positioning itself as the respected social site for small business. Read on and discover 5 reasons why it should be a part of your small business social marketing strategy.

via 5 Reasons YouTube Should Be A Part of Your Social Marketing Strategy | Small Business Trends.