the a2z Group » Yahoo http://www.thea2zgroup.com Social Media & Web 2.0 for the 21st Century Thu, 18 Feb 2010 15:46:50 +0000 en hourly 1 20 Questions To Start a Social Media Discussion http://www.thea2zgroup.com/2009/12/20-questions-to-start-a-social-media-discussion/ http://www.thea2zgroup.com/2009/12/20-questions-to-start-a-social-media-discussion/#comments Fri, 04 Dec 2009 15:15:47 +0000 admin http://www.thea2zgroup.com/?p=552 Let’s make something clear: you can be the person that starts asking the questions and initiating the conversations that move social media forward. You. Sitting right there. Yes, you.

via Social Media Today | 20 Questions To Start a Social Media Discussion .

]]> http://www.thea2zgroup.com/2009/12/20-questions-to-start-a-social-media-discussion/feed/ 0 Study shows women dominate on social networks http://www.thea2zgroup.com/2009/12/study-shows-women-dominate-on-social-networks/ http://www.thea2zgroup.com/2009/12/study-shows-women-dominate-on-social-networks/#comments Fri, 04 Dec 2009 15:14:10 +0000 admin http://www.thea2zgroup.com/?p=548 Over the past two years there’s been a raft of research showing that women are increasingly more active than men in social media…for example last year there was the Rapleaf study showing that women tended to have more social network friends than men.

via Social Media Today | Study shows women dominate on social networks .

]]> http://www.thea2zgroup.com/2009/12/study-shows-women-dominate-on-social-networks/feed/ 0 Five Social Media Predictions for 2010 http://www.thea2zgroup.com/2009/12/five-social-media-predictions-for-2010/ http://www.thea2zgroup.com/2009/12/five-social-media-predictions-for-2010/#comments Fri, 04 Dec 2009 15:10:12 +0000 admin http://www.thea2zgroup.com/?p=540 Augmented Reality (AR) is the ability to place computer-generated information, such as text and labels, on top of live real world data, such as video from a smart phone. Most AR applications in 2009 were quaint curiosities designed to demonstrate the AR concept. It took a lot of hacking and ingenuity to make these a reality since most consumer platforms lagged (but not by much) in features (think video finally coming to the iPhone) required for AR.

via Social Media Today | Five Social Media Predictions for 2010 .

]]> http://www.thea2zgroup.com/2009/12/five-social-media-predictions-for-2010/feed/ 0 Yahoo! deepens Facebook connection http://www.thea2zgroup.com/2009/12/yahoo-deepens-facebook-connection/ http://www.thea2zgroup.com/2009/12/yahoo-deepens-facebook-connection/#comments Fri, 04 Dec 2009 14:10:57 +0000 admin http://www.thea2zgroup.com/?p=515 SAN FRANCISCO — Yahoo! said Wednesday that it is weaving Facebook connections into its popular online services such as email and news.

The move deepens a bond established when Yahoo! home pages began presenting updates from people’s friends at the world’s most popular online social-networking service.

via AFP: Yahoo! deepens Facebook connection.

]]> http://www.thea2zgroup.com/2009/12/yahoo-deepens-facebook-connection/feed/ 0 The Anti-Social-Network Social Network – Bits Blog – NYTimes.com http://www.thea2zgroup.com/2009/12/the-anti-social-network-social-network-bits-blog-nytimes-com/ http://www.thea2zgroup.com/2009/12/the-anti-social-network-social-network-bits-blog-nytimes-com/#comments Fri, 04 Dec 2009 14:09:55 +0000 admin http://www.thea2zgroup.com/?p=513 Facebook and LinkedIn are great for connecting with friends and business associates you already know. But what if you want to expand your social circle and meet new people?

via The Anti-Social-Network Social Network – Bits Blog – NYTimes.com.

]]> http://www.thea2zgroup.com/2009/12/the-anti-social-network-social-network-bits-blog-nytimes-com/feed/ 0 Six Social Media Trends for 2010 – Conversation Starter – HarvardBusiness.org http://www.thea2zgroup.com/2009/11/six-social-media-trends-for-2010-conversation-starter-harvardbusiness-org/ http://www.thea2zgroup.com/2009/11/six-social-media-trends-for-2010-conversation-starter-harvardbusiness-org/#comments Fri, 06 Nov 2009 14:08:10 +0000 admin http://www.thea2zgroup.com/?p=497 2009 we saw exponential growth of social media. According to Nielsen Online, Twitter alone grew 1,382% year-over-year in February, registering a total of just more than 7 million unique visitors in the US for the month.

via Six Social Media Trends for 2010 – Conversation Starter – HarvardBusiness.org.

]]> http://www.thea2zgroup.com/2009/11/six-social-media-trends-for-2010-conversation-starter-harvardbusiness-org/feed/ 0 Social Media: What’s Next? : Technology :: American Express OPEN Forum http://www.thea2zgroup.com/2009/11/social-media-whats-next-technology-american-express-open-forum/ http://www.thea2zgroup.com/2009/11/social-media-whats-next-technology-american-express-open-forum/#comments Fri, 06 Nov 2009 14:06:45 +0000 admin http://www.thea2zgroup.com/?p=495 The rise of social media over the past few years has left several companies and platforms in a position to dictate the way in which we’ll use technology in the future. Between Facebook, MySpace, Twitter, LinkedIn and YouTube, there are hundreds of millions of users across what has become known as “the social web.”

via Social Media: What’s Next? : Technology :: American Express OPEN Forum.

]]> http://www.thea2zgroup.com/2009/11/social-media-whats-next-technology-american-express-open-forum/feed/ 0 How to Avoid Social Media Phishing Scams : Technology :: American Express OPEN Forum http://www.thea2zgroup.com/2009/10/how-to-avoid-social-media-phishing-scams-technology-american-express-open-forum/ http://www.thea2zgroup.com/2009/10/how-to-avoid-social-media-phishing-scams-technology-american-express-open-forum/#comments Mon, 19 Oct 2009 12:50:59 +0000 admin http://www.thea2zgroup.com/?p=441

You’re likely familiar with e-mail phishing scams.  Typically, these involve an email that looks to come from a name you know – like Microsoft, PayPal, or your bank – and then direct you to a website where you’re asked to “verify your account” or perform some other task that requires your username and password.

via How to Avoid Social Media Phishing Scams : Technology :: American Express OPEN Forum.

]]> http://www.thea2zgroup.com/2009/10/how-to-avoid-social-media-phishing-scams-technology-american-express-open-forum/feed/ 0 Top 5 Things to Remember When Doing a Social Media Campaign : Technology :: American Express OPEN Forum http://www.thea2zgroup.com/2009/10/top-5-things-to-remember-when-doing-a-social-media-campaign-technology-american-express-open-forum/ http://www.thea2zgroup.com/2009/10/top-5-things-to-remember-when-doing-a-social-media-campaign-technology-american-express-open-forum/#comments Fri, 16 Oct 2009 13:30:41 +0000 admin http://www.thea2zgroup.com/?p=423

At Ars Technica we’ve done a number of social media campaigns in the past, and we’ve learned quite a bit about what it takes to make these efforts successful. All such campaigns are run on our forums, where they provide advertisers with a high level of engagement and they give forum users a chance to interact directly with brands to provide feedback, ask questions, and gain greater insight into more than just the specifics of a product.

via Top 5 Things to Remember When Doing a Social Media Campaign : Technology :: American Express OPEN Forum.

]]> http://www.thea2zgroup.com/2009/10/top-5-things-to-remember-when-doing-a-social-media-campaign-technology-american-express-open-forum/feed/ 0 Social-Media Marketing for Restaurants: 10 Tips – 6/5/2009 11:03:00 AM – Restaurants and Institutions http://www.thea2zgroup.com/2009/08/social-media-marketing-for-restaurants-10-tips-652009-110300-am-restaurants-and-institutions-2/ http://www.thea2zgroup.com/2009/08/social-media-marketing-for-restaurants-10-tips-652009-110300-am-restaurants-and-institutions-2/#comments Mon, 17 Aug 2009 21:59:16 +0000 admin http://www.thea2zgroup.com/?p=381 Participation in social media demands more active planning than simply signing up for an account and then posting the details of today’s lunch specials or next month’s wine dinner. As with any branding initiative, it’s best to start with a thorough understanding of the strategy’s opportunities and potential pitfalls. To that end, R&I rounded up a team of experts to offer operators the following user’s guide to social media.

via Social-Media Marketing for Restaurants: 10 Tips – 6/5/2009 11:03:00 AM – Restaurants and Institutions.

]]> http://www.thea2zgroup.com/2009/08/social-media-marketing-for-restaurants-10-tips-652009-110300-am-restaurants-and-institutions-2/feed/ 0 Yahoo Looking To Sell Off Yahoo Small Business | Small Business Trends http://www.thea2zgroup.com/2009/07/yahoo-looking-to-sell-off-yahoo-small-business-small-business-trends/ http://www.thea2zgroup.com/2009/07/yahoo-looking-to-sell-off-yahoo-small-business-small-business-trends/#comments Mon, 27 Jul 2009 14:10:01 +0000 admin http://www.thea2zgroup.com/?p=294 Yahoo is going through a lot of changes under the new leadership of CEO Carol Bartz. Yesterday alone they launched a new version of the highly trafficked Yahoo home page and let it be known that they’re looking to sell off two of their big “non core assets” – job portal HotJobs and Yahoo Small Business, which helps SMB owners get their sites online.

via Yahoo Looking To Sell Off Yahoo Small Business | Small Business Trends.
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]]> http://www.thea2zgroup.com/2009/07/yahoo-looking-to-sell-off-yahoo-small-business-small-business-trends/feed/ 0 Zoëtry Wellness & Spa Resorts Catches the Potential of Social Networks http://www.thea2zgroup.com/2009/07/zoetry-wellness-spa-resorts-catches-the-potential-of-social-networks/ http://www.thea2zgroup.com/2009/07/zoetry-wellness-spa-resorts-catches-the-potential-of-social-networks/#comments Fri, 17 Jul 2009 14:36:50 +0000 admin http://www.thea2zgroup.com/?p=286 Zoëtry Wellness & Spa Resorts, Secrets Resorts & Spas and Dreams Resorts & Spas launched online marketing campaign comprised of a series of contests offered for online users on social media platforms including Facebook, Twitter, blogs and forums.

via Zoëtry Wellness & Spa Resorts Catches the Potential of Social Networks.
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]]> http://www.thea2zgroup.com/2009/07/zoetry-wellness-spa-resorts-catches-the-potential-of-social-networks/feed/ 0 When it comes to Social Networks, What’s In, What’s Out and What’s Next? http://www.thea2zgroup.com/2009/07/when-it-comes-to-social-networks-what%e2%80%99s-in-what%e2%80%99s-out-and-what%e2%80%99s-next/ http://www.thea2zgroup.com/2009/07/when-it-comes-to-social-networks-what%e2%80%99s-in-what%e2%80%99s-out-and-what%e2%80%99s-next/#comments Fri, 17 Jul 2009 14:35:59 +0000 admin http://www.thea2zgroup.com/?p=284 Social networking isn’t just for teenagers anymore. Increasingly, clubs and resorts are getting into the act.

Phoenix’s Arizona Biltmore Resort & Spa, for instance, has a LinkedIn group, a Facebook page, and a Twitter feed. It also puts out updates and behind-the-scenes looks at events and offerings, via podcasts on iTunes and “vodcasts” on YouTube.

via When it comes to Social Networks, What’s In, What’s Out and What’s Next?.
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]]> http://www.thea2zgroup.com/2009/07/when-it-comes-to-social-networks-what%e2%80%99s-in-what%e2%80%99s-out-and-what%e2%80%99s-next/feed/ 0 inSocialMedia.com http://www.thea2zgroup.com/2009/07/insocialmedia-com/ http://www.thea2zgroup.com/2009/07/insocialmedia-com/#comments Mon, 13 Jul 2009 12:53:30 +0000 admin http://www.thea2zgroup.com/?p=234 22 Social Media Tips Under 140 Characters

Posted by Shane Gibson on July 5, 2009 at 3:20pm

My Independence Day Manifesto: Devil Inside, Devil Inside, Every Single One of Us the Devil Inside by John McElhenney

Posted by John McElhenney on July 5, 2009 at 12:30am — 7 Comments

Fighting Social Media Fatigue

Posted by Michael C. Dougherty on July 1, 2009 at 9:50am — 1 Comment

via inSocialMedia.com.

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]]> http://www.thea2zgroup.com/2009/07/insocialmedia-com/feed/ 0 Guest Pulse – Inside Social Media Marketing – Social Media 101 http://www.thea2zgroup.com/2009/07/guest-pulse-inside-social-media-marketing-social-media-101/ http://www.thea2zgroup.com/2009/07/guest-pulse-inside-social-media-marketing-social-media-101/#comments Mon, 13 Jul 2009 04:06:44 +0000 admin http://www.thea2zgroup.com/?p=232 Social Media is a wonderful communication channel through which you can maximize your sales and marketing efforts. Similar to an newspaper ad or store-front sign, it can attract more guests through message and placement. The difference is that social media is much more targeted and personal – enabling you to turn guests into advocates through word of mouth !

via Guest Pulse – Inside Social Media Marketing – Social Media 101.

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]]> http://www.thea2zgroup.com/2009/07/guest-pulse-inside-social-media-marketing-social-media-101/feed/ 0 7 Reasons Why Companies Need A Social Web Presence | Blog of Mr. Tweet http://www.thea2zgroup.com/2009/07/7-reasons-why-companies-need-a-social-web-presence-blog-of-mr-tweet/ http://www.thea2zgroup.com/2009/07/7-reasons-why-companies-need-a-social-web-presence-blog-of-mr-tweet/#comments Mon, 13 Jul 2009 03:18:40 +0000 admin http://www.thea2zgroup.com/?p=230 This is a guest posting by Nathan Egan. He is the Founder and Managing Partner of the Freesource Agency, LLC. Prior to starting Freesource Agency, Nathan worked at LinkedIn and has wonderful insight into the world of social media networking. Follow Nathan on Twitter: @nathanegan.

via 7 Reasons Why Companies Need A Social Web Presence | Blog of Mr. Tweet.

]]> http://www.thea2zgroup.com/2009/07/7-reasons-why-companies-need-a-social-web-presence-blog-of-mr-tweet/feed/ 0 5 Things Small Businesses Can Learn From Big Business Social Media Campaigns http://www.thea2zgroup.com/2009/07/5-things-small-businesses-can-learn-from-big-business-social-media-campaigns-2/ http://www.thea2zgroup.com/2009/07/5-things-small-businesses-can-learn-from-big-business-social-media-campaigns-2/#comments Sat, 11 Jul 2009 13:37:45 +0000 admin http://www.thea2zgroup.com/?p=228 You don’t need to look far to find big brands using social media.  From Coke to Rubbermaid to Chick-fil-A, corporate America is jumping onto sites like Twitter, Facebook, and YouTube to communicate and interact with customers.  In doing so,

via OPEN Forum by American Express OPEN | 5 Things Small Businesses Can Learn From Big Business Social Media Campaigns.

]]> http://www.thea2zgroup.com/2009/07/5-things-small-businesses-can-learn-from-big-business-social-media-campaigns-2/feed/ 0 5 Things Small Businesses Can Learn From Big Business Social Media Campaigns http://www.thea2zgroup.com/2009/07/5-things-small-businesses-can-learn-from-big-business-social-media-campaigns/ http://www.thea2zgroup.com/2009/07/5-things-small-businesses-can-learn-from-big-business-social-media-campaigns/#comments Fri, 10 Jul 2009 12:38:55 +0000 admin http://www.thea2zgroup.com/?p=212 You don’t need to look far to find big brands using social media.  From Coke to Rubbermaid to Chick-fil-A, corporate America is jumping onto sites like Twitter, Facebook, and YouTube to communicate and interact with customers.  In doing so, they’ve exposed both good and bad strategies for implementing social media, teaching us all lessons that are applicable to multi-national corporations and one-man shops alike.  Here are a few key takeaways from recent experiments in social media.

via OPEN Forum by American Express OPEN | 5 Things Small Businesses Can Learn From Big Business Social Media Campaigns.

]]> http://www.thea2zgroup.com/2009/07/5-things-small-businesses-can-learn-from-big-business-social-media-campaigns/feed/ 0 Is Your Company Thinking that Social Media is a Job? http://www.thea2zgroup.com/2009/07/is-your-company-thinking-that-social-media-is-a-job/ http://www.thea2zgroup.com/2009/07/is-your-company-thinking-that-social-media-is-a-job/#comments Fri, 10 Jul 2009 02:26:42 +0000 admin http://www.thea2zgroup.com/?p=191 I’m asking because technically, it really isn’t.

Let’s take a step back and think about the strong word in the term social media. We’ve had all kind of media for ages – print, then the novelty of radio, then video that supposedly killed the radio stars (they also said that sound in movies would never take off, oh my), then the Web.

via Is Your Company Thinking that Social Media is a Job? .

]]> http://www.thea2zgroup.com/2009/07/is-your-company-thinking-that-social-media-is-a-job/feed/ 0 3+ Ways to Measure the Impact of Social Media on Search http://www.thea2zgroup.com/2009/07/3-ways-to-measure-the-impact-of-social-media-on-search/ http://www.thea2zgroup.com/2009/07/3-ways-to-measure-the-impact-of-social-media-on-search/#comments Fri, 10 Jul 2009 02:26:07 +0000 admin http://www.thea2zgroup.com/?p=189 3+ Ways to Measure the Impact of Social Media on Search

by Ian Orekondy on 07/04/2009 05:05   3 comments , 1902 views

Categories: Search

Tags: hashtags

(How to Measure the Impact of Social Content (blog posts, Tweets, etc.) on Search Within Social Media and Social Networking Sites)

In this post, we’ll focus on how to measure the impact of Twitter, which reached about 22 million people in May.

via 3+ Ways to Measure the Impact of Social Media on Search .

]]> http://www.thea2zgroup.com/2009/07/3-ways-to-measure-the-impact-of-social-media-on-search/feed/ 0 The “Must-Have” Tool Kit of Social Media Citizen http://www.thea2zgroup.com/2009/07/the-%e2%80%9cmust-have%e2%80%9d-tool-kit-of-social-media-citizen/ http://www.thea2zgroup.com/2009/07/the-%e2%80%9cmust-have%e2%80%9d-tool-kit-of-social-media-citizen/#comments Fri, 10 Jul 2009 02:24:17 +0000 admin http://www.thea2zgroup.com/?p=185 Before starting the new cycle of posts discussing the startups’ which may affect the lives of Social Media Citizens, I decided to share this “Must-have” list of social media tools which have already found their place in our daily routines.

via The “Must-Have” Tool Kit of Social Media Citizen .

]]> http://www.thea2zgroup.com/2009/07/the-%e2%80%9cmust-have%e2%80%9d-tool-kit-of-social-media-citizen/feed/ 0 The Term Personal Brand Makes Me Want To Kick Myself In The Face. http://www.thea2zgroup.com/2009/06/the-term-personal-brand-makes-me-want-to-kick-myself-in-the-face/ http://www.thea2zgroup.com/2009/06/the-term-personal-brand-makes-me-want-to-kick-myself-in-the-face/#comments Fri, 26 Jun 2009 12:31:11 +0000 admin http://socialmediachef.wordpress.com/?p=122 I’m sorry. It does.

While looking through my RSS reader today I saw two articles back-to-back talking about developing a “personal brand”. I can’t explain how angry that phrase makes me. A short list of reasons why I loathe “personal branding”

* It strips away our humanity and turns us into a fictional concept

* It describes something so inherently self-important and egotistical that borders on delusional

* I want to be a brand about as much as I want to be a building

* It’s a stupid buzzword created to make something obvious seem more complicated and real

via The Term Personal Brand Makes Me Want To Kick Myself In The Face..

]]> http://www.thea2zgroup.com/2009/06/the-term-personal-brand-makes-me-want-to-kick-myself-in-the-face/feed/ 0 Become A Star Networker http://www.thea2zgroup.com/2009/06/become-a-star-networker/ http://www.thea2zgroup.com/2009/06/become-a-star-networker/#comments Wed, 24 Jun 2009 18:48:28 +0000 admin http://socialmediachef.wordpress.com/?p=109 [slideshare id=1144413&doc=becomeastarnetworker-090313232851-phpapp01]

]]> http://www.thea2zgroup.com/2009/06/become-a-star-networker/feed/ 0 Strategic Business Network http://www.thea2zgroup.com/2009/06/strategic-business-network-2/ http://www.thea2zgroup.com/2009/06/strategic-business-network-2/#comments Fri, 05 Jun 2009 12:23:52 +0000 admin http://socialmediachef.wordpress.com/?p=73  

Our Services

 

 

Training

 

 

SBN delivers short and interactive seminars on a variety of networking topics, each designed to enhance skills and improve networking effectiveness.

 

 

Event Series

 

 

SBN hosts opportunities for professionals to connect with the right people utilizing our Connect. Cultivate. Succeed.TM framework.

 

 

Conventions & Tradeshows

 

 

We work with tradeshows, conventions and other gatherings to infuse our innovative structured networking techniques to improve interaction among attendees.

 

 

Custom Events

 

 

Our staff works with businesses and organizations to execute unique networking events enabling your professionals to effectively build relevant relationships.

 

 

Speaking

 

 

SBN executives frequently address audiences to share knowledge and expertise on networking and the power of cultivating strong professional relationships.

 

 

via Our Services.

]]> http://www.thea2zgroup.com/2009/06/strategic-business-network-2/feed/ 1 Our Services http://www.thea2zgroup.com/2009/06/our-services/ http://www.thea2zgroup.com/2009/06/our-services/#comments Fri, 05 Jun 2009 12:23:35 +0000 admin http://socialmediachef.wordpress.com/?p=71  

Our Services

 

 

Training

 

 

SBN delivers short and interactive seminars on a variety of networking topics, each designed to enhance skills and improve networking effectiveness.

 

 

Event Series

 

 

SBN hosts opportunities for professionals to connect with the right people utilizing our Connect. Cultivate. Succeed.TM framework.

 

 

Conventions & Tradeshows

 

 

We work with tradeshows, conventions and other gatherings to infuse our innovative structured networking techniques to improve interaction among attendees.

 

 

Custom Events

 

 

Our staff works with businesses and organizations to execute unique networking events enabling your professionals to effectively build relevant relationships.

 

 

Speaking

 

 

SBN executives frequently address audiences to share knowledge and expertise on networking and the power of cultivating strong professional relationships.

 

 

via Our Services.

]]> http://www.thea2zgroup.com/2009/06/our-services/feed/ 0 Pipes: Rewire the web http://www.thea2zgroup.com/2009/05/pipes-rewire-the-web/ http://www.thea2zgroup.com/2009/05/pipes-rewire-the-web/#comments Thu, 28 May 2009 15:16:54 +0000 admin http://socialmediachef.wordpress.com/?p=25  

Pipes is a powerful composition tool to aggregate, manipulate, and mashup content from around the web.

 

 

via Pipes: Rewire the web.

]]> http://www.thea2zgroup.com/2009/05/pipes-rewire-the-web/feed/ 0