the a2z Group


Archive for June, 2009

Social Media Strategy – How To Become A STAR – FohBoh

SHOULD I INVEST TIME INTO SOCIAL MEDIA? Having a twitter account, facebook page, linkedin profile, YouTube video or other social media assets without a strategy is a bad idea. As an owner of a restaurant, or really any business you have to understand why you would invest time and in some cases money into a [...]

Wednesday, June 24th

The Dark Side of Twitter

Sometimes I just want to be a contrarian. As an entrepreneur, you learn to look at things differently – pull ideas and concepts apart, reverse the order and examine what if’s on a regular basis. Raise the bridge…or lower the water is one example of being a contrarian thinker. Over the years, I’ve gradually adopted [...]

Wednesday, June 24th