Huddle House Taps Social Media – 6/3/2009 9:42:00 AM – Chain Leader
PRESS RELEASEL ATLANTA – For the last 45 years, Huddle House has built thousands and thousands of personal relationships with its customers. Until recently, though, the 430-plus-unit Atlanta-based full-service family restaurant chain known for serving any meal, all day, focused on building and maintaining all of its customer relationships through traditional methods. Change doesn’t scare the veteran brand. In fact, adaptation inspires its leaders.
“We have built incredible ties with hundreds of communities and thousands of customers, and our demographic has remained stable,” said Phil Greifeld, CEO of Huddle House. “While maintaining our customer base is important, we wondered what would happen if we added some effort to developing relationships with an additional focused group: The younger demographic.”
via Huddle House Taps Social Media – 6/3/2009 9:42:00 AM – Chain Leader.
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