the a2z Group

Email startup ReMail announced this afternoon that it's been acquired by Google and there's a pretty interesting story behind this cool technology that could inspire future developments in Gmail.

The news was announced by ReMail CEO Gabor Cselle on his blog today (we learned about it first via CenterNetworks). Gabor was a former Gmail intern and was YCombinator funded. There are even more interesting elements to this story than that, though.

via The 5 Most Interesting Things About Google’s ReMail Acquisition.

Clay McDaniel is the principal and co-founder of social media marketing agency, Spring Creek Group. Find him via @springcreekgrp on Twitter.

By now, most consumer marketers know they could be using Facebook, Twitter, blogs, and other social media platforms to boost brand recognition, engage customers, and drive sales.

via 18 Essential Tools for Every Word-of-Mouth Marketer.